One of the things I find fascinating about working with a range of businesses – and one of the reasons I chose not to specialise in marketing a particular niche – is just how much is out there. How much is going on.
How much creativity, how many ideas I would never have had, how many problems are solved that I didn’t even know existed in the first place. How much success there is, how many people are defiantly overcoming one obstacle after another. I find it endlessly fascinating, and it helps me to look at the world a little differently. I covered an aspect of this recently when I wrote about I, Pencil.
A bicycle, for example, is no longer a bicycle. It is a series of problems that got solved. Firstly, perhaps, horses were difficult to get on and hard to keep in a small house. Then someone worked out you could push yourself along on foot and sit on a two-wheeled device when you had some momentum. And then the pedals and chains and gears and water bottles and lycra and GPS tracking all followed at various speeds.
But it’s not just that. It’s each component, each spoke and chain link. Made, manufactured, marketed, sold, brought together. And you probably just ride your bike and don’t think about any of it.
I get a similar experience when I’m flying or in a train going past rows of houses: the many homes, the worlds within, the lives being lead, the arguments, the triumphs, the mundane and the dramatic. So much that is entirely irrelevant to us, that we will never know about, but is the entirety of someone’s life.
There’s a whole, huge, wonderful world that exists and functions regardless of how we decide to interact with it, and I think that’s a beautiful thing.
I’m not entirely sure if there’s a point to these notes, or a specific message. But maybe just enjoy your weekend and celebrate who you are and worry not about what you can’t affect.
Thoughts? Comment below.